Commit2Change

Buy-In and Payoff

Buy-In and Payoff

by Michael Feeley July 22, 2026

 

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Buy-in and payoff are related. There is a difference. It’s an important one.

Buy-in comes first. It’s a leap of faith. A person hires me as a coach to help them make a change — to achieve something they cannot do alone. They buy into my skills, my experience. Before there’s any proof.

Payoff comes after. If they do the work, they get what they want. They move from where they are to where they want to be. Change happens.

Buy-in is a promise. Payoff is the promise kept.

You can’t skip either one. Ask for buy-in without ever delivering payoff, and trust breaks — for good. Chase payoff without earning buy-in, and no one shows up to do the work.

Trust holds the two together. I trust my work. They trust me enough to start — and then to stay.

 

Thanks – Michael (he, him)

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Michael has twenty years experience matching people with positions that allows them to reach their potential. Having worked with corporate decision makers, Michael has expertise in understanding organizational needs in multiple industries. He understands, experientially and intuitively, what gets people hired and what doesn’t. With a big heart and intellect to match, Michael Feeley is an authority on bringing the best out of business owners, executives, and entrepreneurs… he has such amazing energy, not to mention a terrific business background.

Libby Gill

Business Coach, Brand Strategist & Best Selling Author

…as a trainer I watched Michael Feeley become a masterful coach, being adept at many coaching skills… he is supportive, motivational, action-oriented, open minded, authentic, confident and compassionate… such a delight to work with… fun, high-energy, intuitive, spontaneous!… I have observed him to be very inspirational, empowering, and encouraging clients to go to greater depths in their lives. He is a true ambassador of the profession… Michael has heart and soul along with the ability to deliver!

Deborah Van de Grift – CPC, ELI-MP, PCC

Vice President iPEC – Institute for Professional Excellence in Coaching

You, my friend, are the Real Deal.

Matthew Carey

Host of Studio Time Podcast

Australia

Michael Feeley walks the walk and talks the talk. He is honest, authentic and incredibly generous in spirit. Michael’s deep commitment to service means his clients get his full attention and will benefit from his coaching skills, experience and wisdom.

Kathy Karn

Psychotherapist, Photographer and Storyteller / www.kathykarn.com

London ON Canada

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