B2B + B2C + WLB + Your Life
by Michael Feeley

Why create a difference between B2B (Business-to-Business) marketing and B2C (Business-to-Consumer) marketing? Both are storytelling. That’s what marketing is. You tell people who you are and what you do – I am… I do this… B2B = B2C The same is true of Work-Life Balance (WLB) and Life. You have a life, and it includes […]